Speeches

• Workshop
  MediaWorld: the voice of users during peak season
  By: Contentsquare
  Ocean Hall 3
  06 May
  11:30 - 12:00

  Participants:

  Eugenia Burchi Contentsquare

  Roberto Mariani MediaWorld

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  Speakers
• AI Vision
  Veepee – A European pure player in the age of AI
  By: Netcomm
  Netcomm AI Theatre
  06 May
  11:30 - 12:00

  Participants:

  Giulio Finzi Netcomm

  Georges Kohnen Veepee

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  Speakers
• Workshop
  SEO and AI in International Fashion: Seed’s Multibrand Strategy for Piquadro
  By: Seed
  Ocean Hall 3
  06 May
  12:10 - 12:40

  Participants:

  Pasquale Gangemi Seed

  Tommaso Palmieri Piquadro

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  Speakers
• Workshop
  Agentic Commerce and UCP: A Practical Implementation Guide with Google and Shopify
  By: Google
  Sky Hall 1
  06 May
  12:10 - 12:40

  Participants:

  Beniamino Colombo Shopify

  Isotta Enrici Google

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  Speakers
• AI Vision
  Come i leader del retail generano oltre 592M$ con l’Enterprise AI
  By: Celonis
  Netcomm AI Theatre
  06 May
  12:10 - 12:40

  Participants:

  Agneta Balciunaite Celonis

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  Speakers
• Workshop
  No waiting, more independent consultants. How Yves Rocher has redesigned its network with AI Agents
  By: indigo.ai
  Ocean Hall 1
  06 May
  12:50 - 13:20

  Participants:

  Davide Ferrante Yves Rocher Italia

  Gianluca Maruzzella indigo.ai

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  Speakers
• AI Vision
  **Agentic Moment of Truth: the era where AI decides with and for the consumer**
  By: The Fool
  Netcomm AI Theatre
  06 May
  12:50 - 13:20

  Participants:

  Maria Luisa Bionda TF Group

  Mirko Bruni The Fool

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  Speakers
• Workshop
  Reconciling the Customer Journey: How EssilorLuxottica Retail and Google Connect Digital Signals and Offline Sales
  By: Google
  Sky Hall 1
  06 May
  12:50 - 13:20

  Participants:

  Beatrice Penna EssilorLuxottica

  Veronica Peronace Google Italy

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  Speakers
• Workshop
  The product was perfect for the customer. No one recognized it.
  By: Mapp
  Sky Hall 2
  06 May
  14:00 - 14:30

  Participants:

  Valerio Mensitieri Mapp

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  Speakers
• AI Vision
  Agentic Commerce: AI Levers to Grow Your Business Today"
  By: Shopify
  Netcomm AI Theatre
  06 May
  14:00 - 14:30

  Participants:

  Virginia Vinci Shopify

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  Speakers
• Workshop
  Full-Funnel Strategy on YouTube: How Oakley Connects Brand to Conversion
  By: Google
  Sky Hall 1
  06 May
  14:00 - 14:30

  Participants:

  Marta Bisognin Google

  Eugenia Merigo Essilorluxottica

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  Speakers
• Workshop
  Technogym and Seed: The Global Digital Strategy Between SEO and AI
  By: Seed
  Ocean Hall 3
  06 May
  14:40 - 15:10

  Participants:

  Claudio Presca Technogym

  Emanuele Urbani Seed

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  Speakers
• AI Vision
  AI Voice Agents: Un workshop con ElevenLabs & Immobiliare.it
  By: ElevenLabs
  Netcomm AI Theatre
  06 May
  14:40 - 15:10

  Participants:

  Alessandro Conca ElevenLabs Inc.

  Paolo Sabatinelli Immobiliare.it

  Niccolò Virno ElevenLabs

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  Speakers
• Workshop
  Miamo & Nucleus: Organic Growth and Measurement Strategies Fueling the Skyrocketing Success of a Skincare Brand in the AI Era.
  By: Nucleus
  Aqua Hall 2
  06 May
  14:40 - 15:10

  Participants:

  Duccio Lunari Nucleus

  Sara Micale Nucleus

  Giuseppe Miriello Miamo

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  Speakers
• Workshop
  Being Cited in AI Search: the local opportunity in Luxury Retail
  By: Yext
  Sky Hall 2
  06 May
  15:20 - 15:50

  Participants:

  Lucas Bonetti Yext

  Filippo Fioruzzi Yext

  Francesca Scotti TOD'S Group

  Luca Stramaccioni TOD's Group

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  Speakers
• AI Vision
  Arsenalia & FIAMM: how to evolve B2B toward an agentic eCommerce with Salesforce.
  By: ARSENALIA
  Netcomm AI Theatre
  06 May
  15:20 - 15:50

  Participants:

  Gianluigi Alberici ARSENALIA

  Lucia Chiodin ARSENALIA

  Luca Maestrello Fiamm Energy Technology

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  Speakers
• Workshop
  Women in Tech Italy: building an inclusive digital future in the age of AI
  By: WOMEN IN TECH Italy
  Meeting Hall 4
  06 May
  16:00 - 17:30

  Participants:

  Chiara Brughera WOMEN IN TECH Italy

  Ioana Codoban WOMEN IN TECH Italy

  Silvia Mazzanti WOMEN IN TECH Italy

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  Speakers
• AI Vision
  CUSTOMISATION IN THE AGE OF AI AGENTS – The cases of Arcaplanet and Alpitour
  By: Mastercard
  Netcomm AI Theatre
  07 May
  11:30 - 12:00

  Participants:

  Francesco Doveri

  Paolo Meroni Alpitour World

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  Speakers
• Workshop
  Transforming Agentic Commerce with Gemini Enterprise for Customer Experience
  By: Google
  Sky Hall 1
  07 May
  11:30 - 12:00

  Participants:

  Cristina Conti Google Cloud

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  Speakers
• Workshop
  When digital becomes the store manager's top ally: Decathlon’s success with Google
  By: Google
  Sky Hall 1
  07 May
  12:10 - 12:40

  Participants:

  Marco Ghirardelli Google

  Aleksandra Zientek Decathlon Italia

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  Speakers
• Workshop
  Automating Product Data Management Across 10 Marketplaces with AI. The Stiga Case
  By: CommerceClarity
  Aqua Hall 2
  07 May
  12:50 - 13:20

  Participants:

  Alice Morrone

  Gabriele Nofrini Stiga

  Federico Sargenti CommerceClarity

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  Speakers
• Start-up Pitch
  chat4you.ai, From Contacts to Sales: Omnichannel AI for Retailers Ready to Grow
  By: chat4you.ai
  Netcomm AI Theatre
  07 May
  12:50 - 13:00

  Participants:

  Gennaro Guida CHAT4YOU.AI

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  Speakers
• Start-up Pitch
  Converting Anonymous Website Visitors with AI + "Digital Body Language"
  By: Kahoona
  Netcomm AI Theatre
  07 May
  13:00 - 13:10

  Participants:

  Eitan Smilchensky Kahoona

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  Speakers
• Workshop
  Wrong, for the right reasons: how to break the cycle with data and AI
  By: WMR [Studio Cappello]
  Meeting Hall 4
  07 May
  13:00 - 14:30

  Participants:

  Giancarlo Dossini WMR [Studio Cappello]

  Francesco Gonzo WMR [Studio Cappello]

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  Speakers
• Start-up Pitch
  Start-up pitch by supportfast.ai
  By: Supportfast.ai
  Netcomm AI Theatre
  07 May
  14:10 - 14:20
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• Start-up Pitch
  Avoiding irrelevance in the age of ChatGPT
  By: from9to10
  Netcomm AI Theatre
  07 May
  14:20 - 14:30

  Participants:

  Mario Maschio from9to10

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  Speakers
• Workshop
  From Enrichment to Conversation: AI Transforming the Purchase Experience
  By: Seken AI
  Sky Hall 2
  07 May
  14:40 - 15:10

  Participants:

  Marco Minghini Seken AI

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  Speakers
• Workshop
  Bringing AI into the fold: how Decathlon scales eCommerce content
  By: Fattoretto Agency
  Ocean Hall 2
  07 May
  14:40 - 15:10

  Participants:

  Iacopo Bernardini Fattoretto Agency

  Viviana Borgonovo Decathlon

  Virginia Zenobi Decathlon

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  Speakers
• Start-up Pitch
  The future of contact centers: turning a cost center into a profit center using AI
  By: 8Labs.ai
  Aqua Hall 1
  07 May
  15:00 - 15:10

  Participants:

  Vadim Raskin 8Labs.ai

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  Speakers
• Netcomm Vision
  Digital Transformation e Crossborder per lo sviluppo delle imprese e delle filiere
  By: Netcomm
  Netcomm Focus Space
  07 May
  15:20 - 15:50

  Participants:

  Mario Bagliani Netcomm Services

  Vincenzo Meduri Mondadori Group

  Nicola Meneghello THRON

  Andrea Saccà Host S.p.A

  Go to details

  Speakers
• Start-up Pitch
  Geospatial AI for Retail Growth
  By: Intuo
  Aqua Hall 1
  07 May
  15:20 - 15:30

  Participants:

  Luigi Giuseppe Atzeni Intuo

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  Speakers
• Start-up Pitch
  TWINI - Agentic Storefront for e-commerce.
  By: TWINI
  Aqua Hall 1
  07 May
  15:30 - 15:40

  Participants:

  Davide Roli TWINI

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  Speakers

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