Giancarlo Dossini E-business Strategist, WMR [Studio Cappello]

Giancarlo Dossini is an E-business Strategist at WMR, with over 20 years’ experience in data analysis and business growth consultancy. Since 2006, he has been supporting Italian SMEs in optimising their business operations through a multidisciplinary approach that combines expertise in software, search engine optimisation, paid media and communications. His method, based on the rigorous cycle of ‘Measure, Analyse, Understand, Act’, transforms the complexity of data into measurable strategic decisions. He combines analytical insight with operational execution, helping companies to scale their performance.