Event detail

Direct to Consumer Models in Digital Transformation Contexts: The Lifestyle Design Group Case ​

The Direct to Consumer model has become  a crucial strategy for companies seeking to establish a more direct and significant connection with their consumers.

In this workshop, we will examine this growing phenomenon by drawing on the experiences and strategies of brands that have excelled and innovated in their sector.

With the exclusive participation of Antonio Botta, Digital Product Manager at Lifestyle Design Group, we will navigate the new frontiers of D2C, showcasing how digitalization has enabled the bypassing of traditional intermediaries to establish a direct dialogue with the end customer.