The Fool is a strategic consulting company and research institute that integrates traditional and digital research, with a strong specialization in artificial intelligence. We work with brands to define, manage, and guide the narratives that surround them, helping them communicate more effectively and build meaningful relationships with their audiences.

By combining advanced technologies with critical thinking, we develop concrete strategies for communication, reputation, and brand perception.

For us, data are not just numbers: they are the key to deeply understanding people and driving change. With a multi-methodological approach and a multidisciplinary team, we guide companies and institutions in the challenge of standing out and earning the trust of their audiences.

Theme: Consulting, Strategy & Legal

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Via Vitruvio 1, 20124 Milano - MI

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+39 3426158987

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+39 02 211150

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AI Vision
06 May
12:50 - 13:20
Netcomm AI Theatre
**Agentic Moment of Truth: the era where AI decides with and for the consumer**
By: The Fool
  • Mirko Bruni
  • Maria Luisa Bionda
Speakers
  • Mirko Bruni
    Mirko Bruni CEO, The Fool
  • Maria Luisa Bionda
    Maria Luisa Bionda Research Director, TF Group