Francesco Berneschi

Reelevate

Business Developer

Francesco began his professional career in 2006 in the Retail Marketing Dept. of Nike Italy in Bologna. From 2007 to 2011 worked in the marketing teams of various companies: Rosato (luxury), Arezzo Calcio (Italian Professional Football Team) and Decathlon. In 2011 was marketing director of UniversoSport (retail sporting goods) where participated in the launch of the first corporate ecommerce and in the development of all the social channels. In March 2017 he becomes Head of Marketing in Sportler, contributing to the growth of the South Tyrolean brand and collaborating in the development of the company's digital evolution and marketing projects (CRM, App, Chatbot, Social, ecom ). In 2021 he began his adventure in the world of consultancy in the Arsenalia GmbH group, where is responsible for the launch and growth of the digital marketing and business strategy practice Reelevate. Since 2021 he has been a member of the jury of the "Golden Smartphone" award dedicated to the most innovative digital projects in the Italian Public Administration.