Digital Pills is a boutique consultancy firm specializing in artificial intelligence and data strategy applied to marketing. We support complex organizations in designing intelligent systems that move core business KPIs, turning data and AI into concrete levers for growth.
We operate at the intersection of AI, data science, and advanced marketing, with a highly specialized consulting approach. We work on models, decision-making architectures, and processes, intervening where strategic and operational choices have a direct impact on performance, efficiency, and scalability.
Our expertise focuses on high-complexity domains: development of AI models for acquisition funnel optimization; advanced marketing automation; predictive systems for churn, retention, and LTV; data integration and activation; design of copilots and proprietary solutions supporting marketing, growth, and management teams.
Digital Pills operates within ecosystems where data, platforms, and people must be orchestrated as a single system. For this reason, we adopt an end-to-end approach that combines strategic vision, technological depth, and strong execution capability, with a constant focus on measurable impact and business results.
We support Italian and international companies in the transition from activity- and tool-driven marketing to AI-driven marketing, where artificial intelligence is not an additional layer, but a central decision-making infrastructure for growth.