My career has been built at the intersection of technology and digital business, starting with development projects for major brands — Enel, Wind, Acea, Edison — and bringing that experience into the agency world. Over the last few years I've developed a deep focus on e-commerce, working closely with companies and retail clients like Maury's and Cossuto on growth paths that span development strategy, internal processes and Microsoft technologies. I'm passionate about software development and artificial intelligence — not as a trend, but as a concrete operational lever. I enjoy working on projects where AI becomes part of business processes to generate measurable results. At Arkomedia I'm one of the people behind Smartypilot, the AI suite for e-commerce that brings together semantic search, conversational assistance and product page optimisation in a single integrated platform.
Start-up Pitch
12:10 - 12:20
Netcomm AI Theatre
Search, conversion, assistance. How AI is reshaping the key touchpoints of your e-commerce.
By: Smartypilot
  • Matteo De Carlo
Speakers
  • Matteo De Carlo
    Matteo De Carlo CTO, Smartypilot