Allianz Trade Pay redefines the payment experience across B2B and B2C environments by enabling more fluid, secure, and integrated sales models. This workshop will explore how the solution supports advanced omnichannel experiences, going beyond traditional e-commerce. Through a real-world case study, we will examine a distinctive implementation: the extension of the service directly into physical retail locations, where the payment user experience becomes an integral part of the in-store sales process.
Theme: Technology, Platform for Commerce