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commercetools is a next-generation software technology company that offers a cloud-based, headless commerce platform, providing the building blocks for the new digital commerce age. Our leading-edge API approach helps retailers create brand value by empowering commerce teams to design unique and engaging digital commerce experiences everywhere – today and in the future. Our agile, componentized architecture improves profitability by significantly reducing development time and resources required to migrate to modern commerce technology and meet new customer demands. It is the perfect starting point for customized microservices. commercetools was founded in 2006. Since September 2014, commercetools is a daughter company of REWE digital GmbH and thus is part of the REWE group. With offices in Germany (Munich, Berlin, Jena), the Netherlands (Amsterdam), UK (London), and the United States (Durham/North Carolina), B2C and B2B companies from across the globe – including well-known brands such as Bang & Olufsen, Carhartt WIP, Cimpress (e.g. Tradeprint), Express, and Wizards of the Coast (Hasbro) – trust commercetools to power their digital commerce business.