Ideas move fast. Digital execution doesn’t.
Even with modern stacks, turning strategy into live digital experiences is still slow and complex.
In this session, Stefano Mocellini, CEO and Founder of Live Story, explores why the front end remains the main point of friction between speed, control, and performance.
Through real-world examples, we’ll see how some brands are rethinking front-end execution to move faster, test more, and go live in minutes, without rebuilding their entire stack or losing brand consistency and governance.