Speaker

angelo de caro

based

CEO
With a technical and in-depth cultural background from my computer engineering degree, I became passionate about design and art knowledge. This allowed me to evolve my technical knowledge by complementing it with humanistic and interpersonal skills. Having matured these two aspects, I founded based (basedigitale.it), a communication agency that deals with brand strategy on digital channels. The advent of Web 2.0 and Social led me to learn about marketing related to it, dedicating myself to content strategy, development of tactical activities and mobile applications with a view to achieving business objectives and brand positioning. Always studying and evolving, I developed skills that led me to become business developer at BASED (basedigitale.it) and CEO of this group of cutting-edge strategists and talented and innovative creatives. We currently specialise in the management of digital channels in toto, the study of GUIs and the development of web and native applications for mobile, offering brands in-depth analysis from listening to the network, strategic advice and business ideas as well as launch and optimisation strategies. The continuous evolution of the agency has led us to be trusted by major international groups that have entrusted us with the task of developing their digital strategies totally. Specialties: Social media intelligence, social media marketing, web listening, web Marketing, web Analytics & SEO, web development, mobile app, social app, blog development & management, E-commerce End-to-End. Media: digital marketing, media planning, madia buying, PPC, social adv, social media intelligence, web listening, web analytics & SEO.